Time to get Started with Fintech PR

Started is a PR and Marketing agency for world-changing fintech brands and entrepreneurs.

At Started

Our unique service balances PR expertise with growth-stage priorities, supporting the major ‘life events’ of emerging businesses.

We work closely with founders and innovators as we connect fintech with the most influential communities, investors, media and peer groups across the globe.

The impact of our work has made us a world class growth partner, dedicated to propelling start-ups and success-focused fintechs to achieve maximum potential.

We specialise in all areas of fintech, including payments, embedded finance, ecommerce, regtech, wealthtech, fraud prevention, digital banking and insuretech.

Our Services

Our services are tailored to suit the busy schedules of start-up founders and growing leadership teams. We’ll engage quickly to demonstrate product market fit, powerful leadership and customer focus. All our work delivers rapid engagement and impact.

Strategic PR

We craft compelling campaigns and brand narratives that resonate with important target audiences, we create and position meaningful leaders in the fintech space. Our team secures high-impact multimedia placements, ensuring our clients have a voice where it matters most.

Content Creation

From thought leadership articles to white papers, case studies and engaging social media content, we produce top-tier material that showcases expertise and drives engagement.

Media Relations

Clients can leverage our extensive network of industry contacts to build meaningful relationships with key journalists, influencers, analysts, membership organisations and community groups.

Crisis Management

In the sensitive world of finance and technology, we're the first line of defence, expertly navigating potential pitfalls to protect our clients’ reputation and avert disaster.

Digital Marketing

Our data-driven strategies can help amplify online presence and content, driving traffic, leads, and conversions.

Event Management

From intimate roundtables to large-scale conferences, we organise and promote events that put our clients at the centre of industry conversations. We also support with powerful media relations and press tours focused on key events.

We also deliver

Investor Relations
Start-up Launches
Brand Positioning
Digital PR Campaigns
Lead Generation
Leadership Profiling
Finfluencer Creation
Research and Insights
News and Events Coverage
Content Creation

Our Partners

"We have worked with the Started PR team for the last couple of years and have had a very positive experience because unlike many other PR agencies we have spoken to, they are focussed on finding creative ways to help startups grow. Kimberley and her team have opened up new opportunities for us and made a real impact on our trajectory, but above all their friendly, collaborative and flexible approach is exactly what we needed in the early stages of starting the business."
Daniel Gold
Founder @ Stratiphy
"We’ve had the pleasure of working with Kimberley and the Started team for many years. Their dedication to supporting and propelling founder-led, success-focused businesses is unmatched. I’m delighted to have them as a valued partner of The Power 50."
Jason Williams
Founder @The Power 50
"The Started team very quickly proved themselves to be trusted and strategic advisors to Weavr. Due to their impact on our Series A announcement, it was an obvious decision to bring them on full time and we have never looked back. Aside from amplifying our own story, they help our innovative clients shine, which is a source of massive pride for the Weavr team. As the marketing leader at Weavr, when I think how the team at Started make me feel, it is overwhelmingly characterised by trust: trust that they will recommend the right activity, deliver to high quality and ensure the process is fun."
Adam Harrison
VP of Marketing @ Weavr